Actualités

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On the Research side
Data collection via connected devices.
Data collection via connected devices. Read more >
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The influence of packaging
The influence of packaging Read more >
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On the Research side
The European AI Act: what turn for AI innovation in companies? - Replay
The European AI Act: what turn for AI innovation in companies? - Replay The EU AI Act, the first comprehensive regulation on artificial intelligence... Read more >
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Restoring trust: the alliance of emotions and facts in the face of fake news
Restoring trust: the alliance of emotions and facts in the face of fake news By Marie Joachim, Assistant Professor of Strategic Management - ESSCA How... Read more >
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Can luxury develop a truly sustainable business model?
Can luxury develop a truly sustainable business model? By Sihem Dekhili, Professor of Sustainable Marketing, Research Director, Head... Read more >
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Entrepreneurs, beware of these "seven sins" to build a sustainable business
Entrepreneurs, beware of these "seven sins" to build a sustainable business Article written by Fernanda Arreola (ESSCA) and Greg Unruh (George Mason... Read more >
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AI at the service of sustainable development: a recognized potential but little exploited by companies
AI at the service of sustainable development: a recognized potential but little exploited by companies Read more >
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Concursos de 'crowdsourcing': ¿cómo decir que no a una idea sin destruir la relación con los participantes?
Concursos de 'crowdsourcing': ¿cómo decir que no a una idea sin destruir la relación con los participantes? Elodie Jouny-Rivier (ESSCA), Aurélie Hemonnet (IAE Aix-Marseille Graduate... Read more >
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On the Research side
ESSCA KnowledgeArtificial Intelligence: Will You Be a Saboteur or an Impressionist?
ESSCA KnowledgeArtificial Intelligence: Will You Be a Saboteur or an Impressionist? By Gregory Unruh (George Mason University) and Fernanda Arreola (ESSCA) The... Read more >
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